{"product_id":"a-pocket-guide-to-puma-adam-cheung-9781529453331","title":"A Pocket Guide to Puma","description":"\u003cp\u003eOnce shoes for the athletic track, Puma is now well loved the world over, while never losing sights on high-octane performance. Discover the story of the leaping cat in this illustrated guide, the perfect gift for any sneakerhead.\u003c\/p\u003e\n\u003cp\u003eFeuding can sometimes bring about great things. In 1948, Adidas and Puma were born out of a bitter rift between two headstrong brothers. With savvy marketing, daring business decisions and canny style choices, Puma is now an industry leader, not bad for the underdog — or undercat — in the feuding war.\u003c\/p\u003e\n\u003cp\u003eIn this compact guide, fashion writer Adam Cheung uncovers Puma's story of resilience, from elite sportswear to wardrobe essential of skate and hip-hop subcultures. Featuring their iconic, sometimes rule-breaking collaborations, technological innovations and of course all the iconic footwear, this book celebrates the brand that's not afraid to mix it up and go against the grain.\u003c\/p\u003e","brand":"Quercus Publishing","offers":[{"title":"Default Title","offer_id":67880868544800,"sku":"9781529453331","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/2812\/7264\/files\/9781529453331_3114272.jpg?v=1792483357","url":"https:\/\/bookcorner.com\/products\/a-pocket-guide-to-puma-adam-cheung-9781529453331","provider":"The Book Corner","version":"1.0","type":"link"}