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Kogan Page Ltd Paperback English
Disruptors
How 15 Successful Businesses Defied the Norm
By Sally Percy
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<p><b>SHORTLISTED: </b><i>Business Book Awards 2025</i> - <i>Start Up /Scale Up</i><br><br><b>Fearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success.</b><br><br>In <b><i>The Disruptors</i></b>, leading business journalist <b>Sally Percy</b> investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success.<br><br>Spotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. <b><i>The Disruptors </i></b>dives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.</p>
<p><b>SHORTLISTED: </b><i>Business Book Awards 2025</i> - <i>Start Up /Scale Up</i><br><br><b>Fearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success.</b><br><br>In <b><i>The Disruptors</i></b>, leading business journalist <b>Sally Percy</b> investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success.<br><br>Spotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. <b><i>The Disruptors </i></b>dives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.</p>