{"product_id":"gateway-beer-joel-bittle-9780252089589","title":"Gateway Beer","description":"Once synonymous with Anheuser-Busch, St. Louis slowly embraced craft beer and became a powerhouse within the industry. Joel Bittle's history charts the growth of the Gateway City's craft brewing scene from its first convention-defying microbreweries in the 1990s through COVID-era difficulties and beyond.\nInterviews with the founders and brewers of the city's craft beer businesses reveal how enthusiasm and expertise coalesced into a thriving community. Their stories of brewer creativity and underdog business acumen include looks at now-iconic brands like Schlafly and 2nd Shift. Bittle also describes how St. Louis entrepreneurs used the spirit of collaboration to not only change the city's beer culture but build a scene that attracted a following eager to move beyond the hometown beer giant and other established brands.\nAn engaging insider account of a craft beer bastion, Gateway Beer takes readers inside a movement while telling a story of resilience and triumph.","brand":"University of Illinois Press","offers":[{"title":"Default Title","offer_id":68208924983584,"sku":"9780252089589","price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/2812\/7264\/files\/9780252089589_3123429.jpg?v=1794247798","url":"https:\/\/bookcorner.com\/products\/gateway-beer-joel-bittle-9780252089589","provider":"The Book Corner","version":"1.0","type":"link"}