Product description
A practical, accessible guide on the theory, strategy, psychology, and execution of pricing. With useful tools, and clear, realistic guidance on how to leverage pricing to drive business success.
Specifications
| Product ID / ISBN / EAN | 9781292426341 |
|---|---|
| Publisher | Pearson Education Limited |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 30 Mar 2023 |
| Number of Pages | 256 |
| Width | 21.7 cm |
| Height | 13.8 cm |
| Depth | 1.5 cm |