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Pitch Publishing Ltd Paperback English
Gamechangers and Rainmakers
How Sport Became Big Business
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Product description
Gamechangers and Rainmakers is the compelling story of sports marketing and the creation of a trillion-dollar global business. From the troubled 1960s to the game-changing 1980s, through to the 21st century with emerging nations hosting sport's top events and overseas investors buying football clubs, this book traces the
Specifications
| Product ID / ISBN / EAN | 9781801509305 |
|---|---|
| Publisher | Pitch Publishing Ltd |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 20 Jan 2025 |
| Number of Pages | 288 |
| Width | 21.5 cm |
| Height | 13.8 cm |
| Depth | 2.4 cm |