Marketing

Fully updated to reflect the current world of marketing, this book includes all the vital information you need to excel as a marketing manager in a global landscape where consumer behaviour is increasingly unpredictable.

Product ID / ISBN / EAN	9781041106234
Publisher	Taylor & Francis Ltd
Format	Paperback
Condition	New
Language	English
Publication Date	11 Feb 2026
Number of Pages	304
Width	12.9 cm
Height	19.8 cm
Depth	3.0 cm