Kogan Page Ltd Paperback English
Questionnaire Design
How to Plan, Structure and Write Survey Material for Effective Market Research
By Kate Bolton
Product description
Overcome the modern-day challenges facing questionnaire design with this bestselling guide, demonstrating exactly how to construct and design effective survey material that will capture the insight you want to achieve.
Specifications
| Product ID / ISBN / EAN | 9781398604124 |
|---|---|
| Publisher | Kogan Page Ltd |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 3 May 2022 |
| Number of Pages | 368 |
| Width | 23.4 cm |
| Height | 15.8 cm |
| Depth | 2.5 cm |