Kogan Page Ltd Paperback English
Advancing Strategy through Behavioural Psychology
Create Competitive Advantage in Relentlessly Changing Markets
Product description
Understand how to realise a desired strategy in practice by applying the principles of behavioural psychology to strategic management.
Specifications
| Product ID / ISBN / EAN | 9781398604827 |
|---|---|
| Publisher | Kogan Page Ltd |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 3 Apr 2022 |
| Number of Pages | 256 |
| Width | 23.4 cm |
| Height | 15.5 cm |
| Depth | 2.5 cm |