Brand On!

Entrepreneurs: Ignite the hidden power ofbrand alignment! Celebrated branding industry legend Brandon Coleman Jr is ona mission to inspire all entrepreneurs to ignite the hidden power of brandalignment in their business and life. Brand ON! is a must-read if you are an entrepreneurtrying to maximize your potential in today's markets. Brandon reveals thehidden opportunities and inspires immediate action by sharing real-life clientstories from small to medium businesses that have experienced quantum growththrough brand alignment. You will benefit from fifty years of consultingexpertise and come to understand why brand alignment is an invaluable,time-tested way of optimizing the success of your business. This essential book for entrepreneurs: Shares half a century and$Millions worth of consulting expertise for the price of a book! Explains the fundamentalsof a well-aligned brand Exposes the major causesthat make most businesses Brand OFF! Provides you with thetools to begin assessing your own brand alignment. Writing with an entertaining blend of creativity and candor,Brandon will give you the power to turn your Brand ON!