Product description
Learn how to utilize emerging technologies and innovations to enhance marketing strategies and tactics with this textbook for upper-level undergraduate studies.
Specifications
| Product ID / ISBN / EAN | 9781398625259 |
|---|---|
| Publisher | Kogan Page Ltd |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 3 Feb 2026 |
| Number of Pages | 416 |
| Width | 24.0 cm |
| Height | 17.1 cm |
| Depth | 2.9 cm |