Product description
Through thoughtful commentary and contemporary examples, this book explores how design-led merchandise can align material, message and purpose into objects people genuinely want to keep.
Merchandise has always been branding's quiet companion — from political badges and oil company road maps to the now-ubiquitous tote bag. Yet in a digital-first world, it was often reduced to the forgettable giveaway. This book argues that those days are over. Today, merchandise has re-emerged as a powerful and intimate marketing channel. Physical, tactile and enduring, it places brands directly into people's hands and daily routines. When approached with intention, merch becomes more than decoration – it becomes strategy: reinforcing identity, expressing values and building emotional connection through repeated use.
Merch: We Love Our Customers boasts eight distinct cover designs, each adorned with a unique image.
Please note, orders will be fulfilled at random and a variety of jackets is not guaranteed.
Specifications
| Product ID / ISBN / EAN | 9781915392152 |
|---|---|
| Publisher | Counter-Print |
| Format | Paperback |
| Condition | New |
| Language | English |
| Publication Date | 1 Oct 2026 |
| Number of Pages | 200 |
| Width | 25.7 cm |
| Height | 19.0 cm |
| Depth | 1.9 cm |