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Bloomsbury Publishing PLC Hardback English

Resurgent

How established organizations can fight back and thrive in an age of digital transformation

By Julian Birkinshaw

Regular price £25.00
Unit price
per

Bloomsbury Publishing PLC Hardback English

Resurgent

How established organizations can fight back and thrive in an age of digital transformation

By Julian Birkinshaw

Regular price £25.00
Unit price
per
 
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Product description

A practical handbook examining how established businesses can use their unique advantages to fight back and win in a digital arena too often dominated by tech start-ups, disruptors and unicorns.

Specifications

Product ID / ISBN / EAN 9781399422017
Publisher Bloomsbury Publishing PLC
Format Hardback
Condition New
Language English
Publication Date 17 Jul 2025
Number of Pages 240
Width 16.3 cm
Height 24.0 cm
Depth 2.6 cm