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Harriman House Publishing Paperback English

The Choice Factory

25 behavioural biases that influence what we buy

By Richard Shotton

Regular price £14.99 £12.74 Save 15%
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15% off

Harriman House Publishing Paperback English

The Choice Factory

25 behavioural biases that influence what we buy

By Richard Shotton

Regular price £14.99 £12.74 Save 15%
Unit price
per
 
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Product description

A pioneering examination of how to best apply behavioural economics to marketing.

Specifications

Product ID / ISBN / EAN 9780857196095
Publisher Harriman House Publishing
Format Paperback
Condition New
Language English
Publication Date 12 Feb 2018
Number of Pages 220
Width 14.1 cm
Height 21.7 cm
Depth 1.5 cm